The Jewellers Association of Australia (JAA) Board has appointed a new president effective immediately, as outgoing president, Jo Tory, steps down from the role.

The JAA Board has appointed Karen Denaro to fill the presidency role. With 30-plus years of dedication to the Australian jewellery industry, Karen joined the JAA Board in 2021 and is the owner and managing director of Brilliamo Designer Jewellery and Designer at Denaro Designs.

Karen’s expansive experience in all sectors of the industry includes retail, wholesale, manufacturing, design and  product development, buying/sourcing, diamond trading, marketing, and branding. She is also skilled in diamond grading, gem identification, trend analysis and forecasting. Additionally, her experience extends to media, and she has a passion for working with SMEs and start-up businesses.

Regarding her appointment, Karen says “I am incredibly honoured to have been elected President of the JAA by my fellow Board directors. I am committed to serve the benefit of our JAA members and to foster unity across all sectors of the wider jewellery industry. I welcome the opportunity to discuss any industry matters or concerns with jewellery trade contributors and affiliates. Jo has been a great strength in leading the JAA and has left some big  shoes to fill. The Board and I thank her for her service and her continued passion for the Australian jewellery industry.”

Jo’s decision to step down from the role prior to the end of her term comes due to increasing personal and business commitments. Jo will continue as a JAA director, having been elected to the Board in 2017.

“It is with regret I have needed to step down at this time, however, due to a combination of personal and business matters arising at the same time, I have needed to divert my focus. I am confident in Karen’s ability to lead the Board and I will be there in support as I continue my term as a director.”